Handheld leisure units able to taking part in emulated coin-operated amusements symbolize a distinct segment market inside the bigger gaming ecosystem. These techniques present entry to a library of traditional titles usually present in public leisure venues on a conveyable platform. An instance is a modified or specifically designed handheld that boots immediately into a variety menu of well-known titles from the Eighties and Nineties, permitting for on-the-go engagement.
The importance of those units lies of their preservation of gaming historical past and accessibility for fanatics. They provide a handy and cost-effective different to proudly owning and sustaining unique arcade cupboards. Moreover, they supply a nostalgic expertise, permitting gamers to relive iconic gaming moments and introduce them to new audiences. Their historic context is rooted within the evolution of each moveable gaming expertise and the enduring enchantment of retro gaming experiences.
The following sections will delve into the technical specs, software program emulation strategies, and the socio-cultural influence of those handheld platforms devoted to delivering the traditional amusement expertise. This can embrace discussions of {hardware} modifications, software program compatibility, and the group surrounding these modified units.
1. Portability
Portability is a defining attribute of handheld units designed to emulate and play arcade video games, immediately influencing their enchantment and value.
-
Machine Dimension and Weight
The size and mass of those units considerably influence their ease of transport and dealing with. Smaller, lighter items provide better comfort for on-the-go gaming, becoming simply into pockets or baggage. Bigger units, whereas doubtlessly providing greater screens or extra snug controls, might compromise portability. This trade-off necessitates a stability between ergonomic design and practicality.
-
Battery Life and Energy Administration
Prolonged battery life is essential for sustained gaming classes away from energy sources. Environment friendly energy administration, together with optimized software program and low-power elements, maximizes playtime. Conversely, quick battery life limits the sensible portability, proscribing use to places with charging entry. The effectiveness of energy consumption immediately dictates the usability of those moveable arcade emulators.
-
Sturdiness and Safety
The resilience of the machine towards bodily injury is paramount for a really moveable gaming expertise. Sturdy building, scratch-resistant screens, and protecting circumstances safeguard the machine from the wear and tear and tear related to journey. Fragile units diminish portability, as customers should train excessive warning to stop injury throughout transit.
-
Connectivity and Accessibility
Whereas indirectly associated to bodily portability, connectivity options improve the general moveable gaming expertise. Wi-fi capabilities, comparable to Bluetooth for connecting exterior controllers or Wi-Fi for accessing on-line sources, develop the performance of the machine. Quick access to sport ROMs and easy file switch mechanisms additional contribute to a seamless and versatile moveable gaming expertise.
The combination of those elements determines the general worth proposition of handheld arcade emulators. Reaching an optimum stability between dimension, battery life, sturdiness, and connectivity leads to a genuinely moveable and satisfying gaming expertise, permitting customers to entry traditional arcade titles just about anyplace.
2. Emulation Constancy
Emulation constancy represents a important side of the hand-held arcade gaming expertise. It defines the accuracy with which the unique arcade sport’s {hardware} and software program are replicated on a unique platform, immediately impacting the authenticity and enjoyability of the gameplay. The effectiveness of the emulation determines the extent to which the hand-held machine faithfully reproduces the visuals, audio, and gameplay mechanics of the supposed arcade classics.
-
Graphics Rendering Accuracy
Exact replica of the unique sport’s visuals, together with decision, colour palette, and graphical results, is important for a devoted expertise. Inaccurate rendering can lead to visible artifacts, distorted sprites, or incorrect colour illustration, diminishing the genuine arcade really feel. The accuracy of this rendering typically is dependent upon the processing energy of the hand-held and the sophistication of the emulation software program. For example, older techniques might battle with the scaling and filtering required for pixel-perfect recreations of higher-resolution arcade titles. Conversely, newer techniques can provide numerous scaling choices and shaders to intently mimic the look of a CRT monitor.
-
Audio Replica Precision
Correct audio emulation entails replicating the unique sound chip’s output, together with music, sound results, and speech, with out introducing distortion or inaccuracies. Devoted replica of the audio panorama enhances the immersion and contributes considerably to the nostalgic enchantment. Inaccurate audio emulation can lead to lacking sound results, incorrect pitch, or undesirable noise, detracting from the supposed expertise. The standard of the audio emulation depends on the sound chip used inside the handheld in addition to the accuracy of the software program algorithms designed to imitate the unique {hardware}.
-
Enter Latency and Responsiveness
Low enter latency is significant for sustaining the responsiveness and playability of arcade video games, the place timing is usually important. Delays between participant enter and on-screen motion can considerably impair the gameplay expertise, making exact actions and actions tough to execute. Components contributing to enter latency embrace the processing pace of the hand-held, the effectivity of the emulation software program, and the design of the enter controls. Optimizing these points is essential for offering an genuine arcade gaming expertise that replicates the responsiveness of the unique arcade cupboards.
-
Sport Logic and Habits Simulation
Exact emulation of the sport’s underlying logic, together with synthetic intelligence, physics, and scoring techniques, is essential for preserving the unique gameplay expertise. Inaccuracies in these areas can lead to sudden conduct, unfair problem, or damaged sport mechanics. Devoted emulation requires a deep understanding of the unique sport’s programming and meticulous consideration to element within the emulation software program. The extent of accuracy in simulating sport logic immediately impacts the general authenticity and pleasure of the hand-held arcade expertise.
The collective influence of those sides of emulation constancy immediately determines the success of replicating the arcade expertise on these handhelds. The cautious balancing of those considerationsgraphics, audio, enter, and sport logicdefines the diploma to which customers can genuinely relive and respect the traditional arcade video games on a conveyable platform.
3. {Hardware} Limitations
{Hardware} limitations current a big constraint on the efficiency and authenticity of handheld units designed to emulate arcade video games. The inherent restrictions of processing energy, reminiscence capability, show expertise, and enter strategies immediately have an effect on the constancy and playability of those techniques.
-
Processing Energy and Pace
The central processing unit (CPU) and graphics processing unit (GPU) decide the machine’s capability to deal with the complicated calculations required for emulation. Inadequate processing energy leads to body fee drops, slowdown, and compromised audio high quality. For instance, a low-powered CPU might battle to precisely simulate the conduct of a number of arcade sport elements concurrently, resulting in noticeable lag and detracting from the supposed gameplay expertise. The clock pace of the system limits the effectivity of emulating legacy techniques with various clock speeds and instruction units.
-
Reminiscence Capability and Bandwidth
Random entry reminiscence (RAM) capability dictates the quantity of knowledge that may be saved and accessed rapidly. Restricted RAM restricts the dimensions and complexity of the emulated video games that may be run. Insufficient reminiscence bandwidth additional exacerbates the issue, hindering the switch of knowledge between the CPU, GPU, and storage. This could result in stuttering, texture loading points, and an total discount in efficiency. For instance, high-resolution textures from later-era arcade video games might require extra reminiscence than a handheld machine can present, leading to a lower-resolution, much less detailed expertise.
-
Show Decision and Colour Depth
The decision and colour depth of the show influence the visible constancy of the emulated video games. Low-resolution screens lead to pixelation and a lack of element, whereas restricted colour palettes limit the correct replica of unique arcade graphics. For example, a handheld machine with a low-resolution show might fail to seize the intricate particulars of sprite work in traditional titles, resulting in a much less immersive expertise. The display screen’s side ratio can also differ from the unique arcade monitor, inflicting stretching or cropping of the picture.
-
Enter Strategies and Management Schemes
The design and performance of the enter controls are important for replicating the arcade expertise. Restricted button layouts, small directional pads, or lack of analog controls can hinder the participant’s capability to carry out complicated maneuvers or execute exact actions. For instance, a combating sport that initially utilized a six-button format could also be tough to play on a handheld machine with solely 4 face buttons, requiring awkward button combos or sacrificing sure strikes. The accuracy and responsiveness of the enter controls additionally contribute to the general playability of emulated video games.
In abstract, the efficacy of faithfully reproducing traditional arcade titles depends closely on overcoming the {hardware} limitations inherent in moveable gaming units. Compromises are sometimes essential to stability portability, battery life, and efficiency. An intensive understanding of those trade-offs is important for each builders and customers looking for to maximise the enjoyment of arcade video games on these platforms. Cautious consideration of those constraints is significant within the design and optimization of each {hardware} and emulation software program.
4. Sport Choice
The number of accessible video games constitutes a defining attribute of any system designed to emulate arcade experiences. For units within the “sport boy arcade video games” class, the breadth, high quality, and customization choices associated to the included library immediately influence the person expertise and perceived worth. A curated roster of titles, encompassing quite a lot of genres and eras, enhances the enchantment and caters to a wider viewers. Conversely, a restricted or poorly chosen choice diminishes the system’s total utility. This choice typically serves as the first level of differentiation amongst competing units available in the market. For instance, one handheld would possibly deal with golden-age classics like Pac-Man and Donkey Kong, whereas one other prioritizes combating video games or shoot-em-ups. The supply of homebrew or customized ROM loading additional extends the longevity of those platforms by circumventing restrictions imposed by a pre-determined sport record.
The method of choosing video games for inclusion entails balancing licensing issues, technical feasibility, and person demand. Securing the rights to commercially launched titles might be costly and complicated, main some producers to depend on public area or abandonware titles. Technical feasibility is dependent upon the power of the machine’s {hardware} and software program to precisely emulate the chosen video games. Demanding titles from later arcade eras might require extra highly effective {hardware}, growing manufacturing prices. Moreover, the audience’s preferences play a big function. Some customers prioritize historic accuracy and search devoted recreations of unique arcade video games, whereas others are extra enthusiastic about ease of use and a streamlined person interface, even when it means compromising on excellent emulation.
Finally, the sport choice considerably contributes to the success or failure of a product within the “sport boy arcade video games” area of interest. A well-chosen library, mixed with a user-friendly interface and sturdy emulation capabilities, will increase the machine’s enchantment and justifies its value. Challenges stay in balancing licensing restrictions, technical limitations, and person preferences. The supply of sport choice is inextricably linked to the general person expertise and lasting worth. Future developments might embrace cloud-based sport streaming, increasing the vary of titles accessible on these handheld units.
5. Battery Life
Sustained battery efficiency is paramount for handheld techniques designed to emulate arcade video games. The period of operation on a single cost immediately influences the utility and practicality of those moveable leisure units.
-
Emulation Energy Consumption
Arcade sport emulation calls for important processing sources, translating immediately into larger energy consumption. Correct simulation of classic {hardware} requires complicated calculations and reminiscence entry, putting a pressure on the battery. The ability drain varies relying on the complexity of the emulated sport and the effectivity of the emulation software program. Extra demanding titles like these using complicated 3D graphics or intricate sound techniques noticeably scale back battery runtime in comparison with easier, older titles. The number of the emulation core and its optimization immediately impacts how rapidly the battery depletes throughout use.
-
Display screen Know-how and Brightness
The show consumes a considerable portion of the machine’s power. Brighter screens, whereas providing enhanced visibility, enhance energy consumption. LCD panels, generally utilized in these techniques, require backlighting, which contributes considerably to the general energy draw. OLED screens, identified for his or her decrease energy consumption, are much less regularly applied resulting from value issues. The chosen display screen expertise and the user-defined brightness degree are important elements affecting battery endurance.
-
Battery Chemistry and Capability
The kind of battery usedtypically lithium-ion or lithium-polymerdetermines its power density, lifespan, and charging traits. Greater capability batteries present longer runtimes however add to the machine’s weight and dimension. Battery degradation over time reduces its capability, shortening the period of use. Correct charging habits are important to maximise battery lifespan and keep optimum efficiency. The capability of the battery, measured in milliampere-hours (mAh), immediately correlates with the potential working time of the system.
-
System Overhead and Idle Energy
Background processes, working system capabilities, and wi-fi connectivity eat energy even when a sport shouldn’t be actively operating. Environment friendly energy administration methods decrease idle energy consumption, extending battery life between gaming classes. Options comparable to automated display screen dimming and sleep mode contribute to conserving power when the machine shouldn’t be in use. The general system structure and the effectivity of the working system influence the machine’s capability to attenuate energy drain during times of inactivity.
The interaction of those elements determines the general battery efficiency of handheld arcade emulation techniques. A stability between processing calls for, show traits, battery expertise, and system effectivity is essential for delivering a satisfying and moveable gaming expertise. Compromises could also be essential to optimize battery life whereas sustaining acceptable emulation constancy and display screen visibility. Developments in battery expertise and energy administration methods are regularly sought to enhance the usability of those units.
6. Customization Choices
Customization choices play a pivotal function in shaping the person expertise and total worth proposition inside the area of handheld units designed for taking part in emulated coin-operated amusements. These choices lengthen past mere aesthetic modifications, encompassing practical modifications that influence efficiency, management, and software program accessibility. The diploma of customizability typically dictates the machine’s enchantment to each informal customers and devoted fanatics.
-
{Hardware} Modifications
{Hardware} modifications contain bodily alterations to the machine itself. These modifications might embrace upgrading the display screen to a better decision or completely different expertise (e.g., IPS), changing buttons and joysticks with higher-quality elements, including additional buttons or controls to imitate particular arcade layouts, and even changing the interior battery with a bigger capability unit. These modifications immediately influence the machine’s ergonomics, visible readability, and gameplay responsiveness. For example, changing a mushy directional pad with a tactile microswitch-based joystick can considerably enhance precision in combating video games. Moreover, some fanatics modify the machine’s case to resemble particular arcade cupboards, enhancing the nostalgic enchantment.
-
Software program Emulation Tweaks
Software program customizations deal with optimizing the emulation course of itself. Customers can typically choose from quite a lot of emulation cores (e.g., RetroArch cores) tailor-made to particular arcade techniques, every providing completely different efficiency traits and compatibility ranges. Customization choices inside these cores might embrace adjusting video scaling filters to clean out pixelation or simulate CRT results, modifying audio settings to enhance sound high quality, and remapping controls to swimsuit particular person preferences. These tweaks enable customers to fine-tune the emulation expertise to realize the specified stability between accuracy and efficiency. For instance, a person would possibly select a quicker however much less correct emulation core to run a demanding sport easily on a much less highly effective machine.
-
Working System and Person Interface Customization
The working system and person interface present one other avenue for personalization. Customers might set up customized firmware that provides improved efficiency, expanded options, and a extra user-friendly expertise. These customized working techniques typically present entry to superior settings, comparable to overclocking the processor or customizing the boot sequence. Moreover, customers can usually customise the person interface by altering themes, icons, and menu layouts. These modifications improve the machine’s usability and permit customers to tailor the interface to their particular wants and preferences. For instance, a customized firmware would possibly provide a extra intuitive sport choice interface with art work previews and detailed sport data.
-
Sport ROM Administration and Group
Customization extends to the administration and group of sport ROMs. Customers can create customized sport lists, categorize video games by style or arcade system, and add metadata comparable to sport descriptions and art work. Some techniques assist customized ROM loading, permitting customers so as to add their very own video games past these included with the machine. This degree of management over the sport library enhances the person expertise and permits customers to curate a personalised assortment of arcade classics. The flexibility so as to add customized art work and descriptions to sport ROMs permits for a extra aesthetically pleasing and informative searching expertise.
The supply and extent of customization choices considerably affect the perceived worth and long-term enchantment of “sport boy arcade video games.” The flexibility to personalize the machine to particular person preferences, optimize efficiency, and develop the sport library ensures that these handheld techniques stay participating and related to a various vary of customers. These customizations remodel a easy emulation machine into a personalised arcade expertise. The interaction between software program and {hardware} modifications leads to a extremely tailor-made person expertise, making the customization issue a key buy consideration.
7. Market Availability
Market availability immediately influences the accessibility and adoption charges of handheld units designed for emulating coin-operated amusement machines. The breadth of distribution channels, starting from on-line retailers to specialty electronics shops, determines the benefit with which customers can purchase these units. Restricted market presence restricts potential gross sales, hindering the enlargement and sustainability of producers on this area of interest sector. Widespread availability, conversely, fosters elevated shopper consciousness and buying alternatives. This, in flip, incentivizes producers to develop revolutionary merchandise and improve their choices. For instance, a product solely accessible on a producer’s web site has inherently restricted attain in comparison with a tool stocked by main on-line marketplaces or nationwide retail chains. The distribution technique serves as a main determinant of market penetration for these specialised gaming techniques.
The interaction between value level and availability additional shapes market dynamics. Premium units, typically providing superior {hardware} or in depth sport libraries, might command larger costs and be restricted to specialised distributors or on-line platforms. Price range-friendly units, conversely, regularly prioritize wider distribution via mass-market retailers. The trade-off between options and accessibility thus turns into a important consideration for each producers and customers. Profitable market methods typically contain tiered product choices catering to numerous value sensitivities and distribution preferences. The prevalence of clone merchandise, typically offered via much less regulated channels, introduces further complexities, impacting model recognition and shopper belief. A hypothetical state of affairs entails a extremely regarded handheld experiencing inventory shortages resulting from restricted manufacturing capability. This shortage might drive up costs on the secondary market, doubtlessly benefiting resellers however in the end hindering total gross sales and shopper satisfaction.
In conclusion, market availability serves as a pivotal issue governing the success of handheld arcade emulation units. Intensive distribution networks, strategic pricing fashions, and efficient administration of clone merchandise are essential for maximizing market penetration and making certain the long-term viability of producers on this sector. The challenges related to restricted availability lengthen past easy gross sales figures, impacting model notion, shopper belief, and the general progress potential of the “sport boy arcade video games” area of interest. Future developments will probably focus on optimizing on-line distribution channels, increasing partnerships with stores, and implementing methods to fight the proliferation of counterfeit merchandise.
8. Nostalgia Issue
The enchantment of handheld units designed to emulate arcade video games is inextricably linked to nostalgia. These techniques present entry to video games formative to the gaming experiences of many people, primarily those that frequented arcades through the Seventies, Eighties, and Nineties. The flexibility to replay these titles on a conveyable platform evokes recollections of childhood and adolescence, creating a strong emotional connection. This emotional resonance constitutes a big buying motivation for a lot of customers. The enduring recognition of titles comparable to Pac-Man, House Invaders, and Donkey Kong shouldn’t be solely resulting from their gameplay mechanics but additionally to their affiliation with a particular cultural and private historical past.
The “Nostalgia Issue” influences a number of points of the “sport boy arcade video games” market. Firstly, it dictates the number of video games included on these techniques. Producers typically prioritize titles which might be widely known and remembered, even when they don’t seem to be essentially essentially the most technically superior or critically acclaimed. Secondly, it shapes the design of the units themselves. Many handheld arcade emulators incorporate design parts harking back to traditional gaming {hardware}, comparable to retro-styled buttons and casings, additional enhancing the nostalgic expertise. Lastly, it impacts the advertising methods employed to advertise these merchandise. Ads regularly emphasize the historic significance of the video games and the chance to relive previous gaming glories. An actual-world instance is the frequent use of taglines comparable to “Relive the arcade classics” or “Expertise gaming historical past on the go.”
The understanding of the facility of nostalgia permits producers to successfully goal particular demographic teams and tailor their merchandise accordingly. The sensible significance lies in recognizing that “sport boy arcade video games” should not merely about taking part in previous video games; they’re about accessing recollections and feelings related to a selected period. Challenges stay in balancing the need for historic accuracy with the necessity for contemporary options and value. The cautious cultivation of nostalgia stays a significant element within the continued success of this area of interest market, bridging the hole between previous gaming experiences and present-day expertise.
Incessantly Requested Questions
This part addresses widespread inquiries and clarifies misconceptions relating to handheld units designed to emulate and play traditional arcade video games.
Query 1: What constitutes a “sport boy arcade video games” machine?
The time period refers to a conveyable digital system, typically resembling a modified Sport Boy or related handheld, engineered to run emulated variations of traditional arcade video games usually present in coin-operated machines. These units leverage software program emulation to duplicate the {hardware} and software program of unique arcade techniques on a single, moveable platform.
Query 2: Are these units authorized?
The legality hinges on the supply of the sport ROMs (Learn-Solely Reminiscence). Distributing or taking part in ROMs of copyrighted video games with out correct licensing is illegitimate. Many units are offered with out pre-loaded video games, requiring the person to supply legally obtained ROMs. Public area or abandonware ROMs could also be permissible, relying on native copyright legal guidelines. Customers bear the accountability of making certain compliance with relevant laws.
Query 3: What’s emulation constancy, and why is it essential?
Emulation constancy refers back to the accuracy with which a system replicates the unique arcade {hardware} and software program. Greater constancy ensures a extra genuine gaming expertise, intently mirroring the visuals, audio, and gameplay of the unique arcade titles. Components affecting constancy embrace processing energy, reminiscence, and the standard of the emulation software program.
Query 4: What are the standard {hardware} limitations of those units?
Handheld emulators typically face limitations in processing energy, reminiscence capability, and show decision in comparison with unique arcade {hardware} or trendy gaming techniques. These limitations can lead to decreased body charges, decrease decision graphics, and compromises in audio high quality. Optimizing emulation software program and punctiliously choosing video games are essential for mitigating these limitations.
Query 5: How does battery life influence the usability of “sport boy arcade video games”?
Battery life immediately impacts the portability and practicality of those units. Shorter battery life restricts utilization to places with available energy sources. Energy consumption is influenced by elements comparable to display screen brightness, processing calls for, and the effectivity of the emulation software program. Units with longer battery life provide better flexibility and comfort for on-the-go gaming.
Query 6: Can customers add their very own video games to those techniques?
The flexibility so as to add customized ROMs varies relying on the machine. Some techniques provide open entry, permitting customers to load ROMs from exterior storage. Others are locked down, proscribing customers to the pre-installed sport library. Open techniques present better flexibility and develop the vary of accessible video games, topic to authorized and technical limitations.
In abstract, understanding the authorized implications, technical limitations, and customization choices related to handheld arcade emulators is important for making knowledgeable buying selections and maximizing the enjoyment of those techniques.
The subsequent part will discover the socio-cultural influence and the evolving panorama of retro-gaming inside the context of moveable leisure.
Important Steerage for “Sport Boy Arcade Video games”
This phase provides pivotal recommendation to reinforce the expertise with handheld units designed for arcade sport emulation. Adherence to those pointers can optimize efficiency, longevity, and total satisfaction.
Tip 1: Prioritize Battery Administration: Make use of conservative energy settings to increase operational period. Decrease display screen brightness, disable pointless wi-fi connectivity, and make sure the system is totally charged previous to prolonged use. These steps mitigate untimely battery depletion.
Tip 2: Get hold of ROMs from Professional Sources: Confirm the legality of sport ROMs earlier than set up. Copyright infringement carries authorized ramifications. Search ROMs from public area archives or these acquired via legit buy or possession of the unique arcade {hardware}.
Tip 3: Optimize Emulation Settings: Modify emulation settings to match the machine’s processing capabilities. Decrease decision, disable superior graphical filters, and prioritize efficiency over visible constancy to make sure clean gameplay on resource-constrained {hardware}.
Tip 4: Protect {Hardware} Integrity: Deal with the machine with care to stop bodily injury. Make the most of protecting circumstances throughout transit, keep away from publicity to excessive temperatures, and clear the display screen often with a microfiber fabric. Preventive measures safeguard the machine towards put on and tear.
Tip 5: Discover Customized Firmware Choices: Examine customized firmware choices to reinforce performance and efficiency. Customized firmware typically consists of improved emulation cores, enhanced person interfaces, and superior customization options. Train warning when flashing firmware to keep away from bricking the machine.
Tip 6: Usually Again Up Knowledge: Create common backups of sport ROMs, save states, and system configurations to guard towards knowledge loss. Knowledge corruption or {hardware} failure can lead to the everlasting lack of progress. Implement a sturdy backup technique to mitigate this danger.
Compliance with these suggestions will considerably increase the enjoyment and reliability of handheld arcade emulation. Correct upkeep and accountable utilization ensures a optimistic expertise.
The concluding part of this text will present a concise overview of the important thing insights and future traits within the realm of moveable arcade gaming.
Conclusion
The previous evaluation has explored the varied sides of “sport boy arcade video games,” encompassing their technical underpinnings, market dynamics, and cultural significance. The examination has illuminated the interaction between emulation constancy, {hardware} limitations, sport choice, and customization choices. Moreover, it has underscored the significance of battery administration, accountable ROM acquisition, and {hardware} preservation. The “nostalgia issue” has been recognized as a key driver of shopper curiosity, influencing design decisions and advertising methods.
As expertise evolves, future iterations of handheld arcade emulators are poised to supply enhanced processing energy, improved show applied sciences, and expanded connectivity choices. Continued innovation in emulation software program will additional refine the accuracy and authenticity of the gaming expertise. The continuing dedication to accountable ROM acquisition and moral utilization practices might be essential for the long-term viability and sustainability of this area of interest market. The enduring enchantment of traditional arcade video games ensures a unbroken demand for moveable options that faithfully recreate the gaming experiences of the previous. A dedication to balancing technical developments with moral issues will outline the longer term trajectory of the “sport boy arcade video games” market.