The phrase highlights a strategic strategy to subject identification for information articles, just like how fashionable online game franchises set up model recognition. The inclusion of “nyt” specifies that the recognized time period must be related to content material printed by The New York Instances. This ensures the ensuing article is aligned with the publication’s focus and viewers.
Using this technique is helpful for a number of causes. It allows environment friendly content material era by centering articles round established areas of curiosity. Moreover, it aids in SEO, probably growing the visibility of the article. The historic context suggests a transfer in the direction of data-driven content material creation, the place trending subjects and viewers pursuits closely affect journalistic selections.